SOCIAL MEDIA MARKETING AND SERVICE MANAGEMENT
With a personalized social media marketing service plan, your business can start building brand awareness and generating revenue from social media platforms like Facebook, Twitter, Youtube, Instagram, etc.
There are many reasons to take advantage of what social media has to offer and many ways to take advantage of it as there are endless opportunities right at your fingertips. If you’re curious to learn more about using social media to market your business, look no further.
HOW TO CREATE A SOCIAL
MEDIA STRATEGY
Goals
Using key employees, determine the main goals of your social media presence. Is it about attracting more customers? To promote the recognition of your brand? Improve customer service? Based on your goals, decide how you will measure your success …
Public
Determine your target audience and the extent to which they are receptive to different social media platforms. Focus your efforts early on on the platforms most likely to be used by your audience, and experiment at the same time …
Strategy
Consider what kind of content will appeal to your target audience. Aim for the balance between entertainment and information. Above all, avoid over-promoting self-promotion – a fatal mistake in social media …
Intervention
Your content should encourage your fans and followers to engage with your business and ultimately become or remain your customers. To do this, it will need to showcase the human side of your business and deliver benefits to subscribers…
Action plan
Now you are ready to create your action plan. Who does what? Tasks in your business include keeping track of social media traffic …
Followed
Track your efforts to see if you are achieving your goals. Also, regularly review and update your social media strategy…
